70% of consumers prefer the taste of draft beer over bottles and cans
The cost of draft beer is 36% less than bottles on average
More than 50% of breweries do not offer beer in bottles or cans
With less packaging, draft beer has up to 25% less of an impact on the environment.
Most draft beer is not pasteurized and is usually fresher than packaged beer, with a taste the brewer intended
Barrels protect against light, which can impact the flavors of bottled beers and make them taste skunky